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Ben Comstock

Four companies.Fortune 500 clients.No investors.Profitable.

Advisory from a founder who’s done the job.

I build software platforms, the companies around them, and sell into the enterprise. I work with founders and the people who back them, on what I’ve had to get right myself.

Companies
5 built, 4 still running
Raised
$0, no investors
Revenue
7 figures, enterprise contracts
Years
11+, and one failure inside them
Customers
SAP, Harvard, Mondelez
Roles
founder, designer, developer, sales, support
Ben Comstock, arms crossed, in a dark collarless shirt, smiling.

What I believe

Most advice is about what worked. The useful part is usually what didn’t.

I ran one of my companies past due. Taught me the importance of letting the wrong people go and reading the numbers honestly.

Founder, designer, developer, salesperson, marketer, support rep. That’s why I can tell you what actually breaks, and in what order.

Procurement, security review, legal, twelve month cycles. I closed those myself with no sales team.

Then comes pricing, marketing, distribution, support, renewals. I’ve done all of it, five times.

Next step

Let’s talk it through.

Tell me where things are and what’s in the way. I’ll be honest about whether it’s something I can help with.